Nomad St Moritz, Switzerland
NOMAD St Moritz invited collectors, interior designers, architects and the art world’s glitterati to experience its second edition of the travelling design show and nomadic concept this February 2019 in St Moritz. Conceived by Giorgio Pace and Nicolas Bellavance, the show mixes high-end modern and contemporary art and design, redefining the classic idea of events and fair exhibitions by placing works in incredible architectural locations.
‘Most fairs talk about visitor numbers, but very few people consider – how many of those visitors are actually buying’, Nicolas Bellavance shares. ‘NOMAD is smaller, by invitation, and targets the ‘right’ people. Visitors are coming from all over Europe, the middle east, Asia, and the USA.’
Above, Beirut’s Carwan gallery presented projects by Roberto Sironi, Niamh Barry, Jeonghwa Seo, Mary-Lynn Massoud & Rasha Nawam, Anton Alvarez, Studio Ilio, Kueng Caputo and Taher Asad-Bakhtiari
Above, furniture by Mattia Bonetti, Maria Pergay, Zaha Hadid and Michele Oka Doner at Gallery David Gill
NOMAD’s first edition took place in Monaco at Villa la Vigie in April 2017 and the second, the first winter edition, opened in February the year after, followed by two editions in St. Moritz. As it stands there are plans for the next edition to take place in Venice this September.
This years space, exhibited over two floors of ‘Chesa Planta’, a 16th Century stately patrician house, visitors to NOMAD St Moritz could experience rooms in line with their classical settings, beautiful tapestries and painted wood panels contrast more minimal spaces with white walls, stone flooring or parquet.
NOMAD collaborated with 25 of the world’s leading galleries to create immersive installations, inviting each one to curate pieces in the context of the ‘Chesa Planta’ space. In a very personal context, the event established a unique dialogue between gallery works and a community of individuals looking for an unusual experience.
“We wanted to propose intimate showcases in special architectural locations, places that aren’t usually open to the public”, explained Giorgio Pace.
“We both understood that there is a need for an alternative to the traditional model of fairs and the benefits of NOMAD are that the objects are not presented in a big tent, instead you see them in a beautiful house in daylight, which is ultimately where they will end up. The travelling nature of the event allows galleries to meet collectors in places where they might live or are on holiday.”
Above, Etage Projects from Copenhagen, Denmark
Above, the Beirut gallery co-headed by Nomad co-founder Nicolas Bellavance-Lecompte, Carwan,
Francis Sultana carefully surveyed the Chesa’s Alpine interiors before selecting a blue and green drawing room to display David Gill Gallery’s pieces.
Nina Yashar of Milan’s Gallery Nilufar created a complete interior in one of Chesa’s many drawing rooms. Complementing the soft red walls, a series of specially commissioned embellished textile screens were created by London studio Tibor.
For information on further shows, keep an eye on the Nomad website here.
Nicky’s World February 2019